Quote :

"Tweet of the Day: So last night, someone at helm of the American Red Cross’s Twitter feed accidentally (drunkenly? Red Cross says no) tweeted this. It’s since been deleted, natch, but the best part? It resulted in a veritable flood of blood donations. Dogfish Head Brewery made a meme out of the hashtag #gettngslizzerd, asking people to donate. And donate they did: “After I drop off a pint of blood to the @RedCross, I’m replacing it with a pint of @dogfishbeer #gettngslizzerd,” tweeted @ereed812. God bless America."

http://thedailywh.at/2011/02/16/tweet-of-the-day-3/

2/16/2011 8:10:35 PM

get naked

2/16/2011 8:13:15 PM

Awesome

2/16/2011 8:16:17 PM

hahaha awesome!

2/16/2011 8:25:10 PM

el oh el

2/16/2011 8:37:43 PM

11/10

brilliant marketing department at work.

2/16/2011 8:42:46 PM

perfectly handled PR response. wtg Red Cross

2/16/2011 9:03:08 PM

Get slizzered before the donation and the recipient gets slizzered too!

2/16/2011 9:20:53 PM

Me and my friend read this in Cupajoe and just started laughing and drew way too much attention.

2/16/2011 9:54:45 PM

^ meh, it's not like it's a library.

2/16/2011 11:00:49 PM